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About

Welcome To Mission Pacific
Mission Pacific Land Company and Mission Pacific Investors ("Mission Pacific”) were founded to take advantage of unique and complex real estate investment opportunities. Mission Pacific principals have extensive experience and success in all aspects of real estate development, including property due diligence and acquisition, asset management, land planning, project entitlement, infrastructure design, land development, home-building, finance, and asset disposition.
Since 2002, Mission Pacific principals have – for their own account and with partners – purchased over 1,850 acres of land, encompassing over 4,300 residential lots, in California, and have been actively involved in the entitlement of large retail and industrial sites as well as the repositioning of infill sites. Utilizing their conservative, disciplined, and hands-on approach, along with their ability to solve the most difficult development challenges and mitigate risk, Mission Pacific principals entered and exited various real estate cycles with impressive financial returns.
Mission Pacific principals are personally active and intimately involved in virtually every aspect of the day-to-day management of their real estate assets. Mission Pacific principals maintain close working relationships with leading professionals in the areas of land planning and architecture, engineering, brokerage, homebuilding, banking and finance and law as well as governmental and public officials.
Mission Pacific Principals
John K. Abel, Managing Principal
John Abel is a co-founder of Mission Pacific. With more than forty years of experience in all aspects of real estate development and home building business in central and Southern California, Mr. Abel oversees Mission Pacific's real estate development activities, from acquisition to disposition of assets. Mr. Abel's extensive experience includes off-site feasibility, off-site construction, land entitlement/map processing, tract map design, market analysis, and home construction, as well as the marketing, sale, and delivery of homes.
Prior to forming Mission Pacific, Mr. Abel co-founded Sheffield Homes, a Riverside-based private builder of "move-up" homes and golf-oriented communities in Inland Southern California and the Coachella Valley. Sheffield Homes built an average of 150 homes annually, with an average annual volume of $75 million, and entitled and developed more than 600 residential lots that were sold to other residential builders.
Mr. Abel began his development career in Fresno, California where he was a project estimator/partner for a general engineering contractor.
Mr. Abel is a graduate of California State University, Fresno, where he received a Bachelor of Science in Business Administration. He is a licensed general contractor in the State of California.
Randall C. Luce, Managing Principal
Randall Luce is a co-founder of Mission Pacific. With over forty years of experience in the financial and real estate industries, Mr. Luce is responsible for managing the strategic, financial, and legal operations of Mission Pacific, as well as supervising all acquisition and disposition transactions.
Mr. Luce was previously President of Entrepreneurial Corporate Group (ECG), an affiliated investor in Mission Pacific. Mr. Luce provided management oversight and strategic direction for the real estate and private equity investment organizations of ECG. He developed and maintained all bank and financial partner relationships, directly managing the land development and residential real estate investment activities of ECG and providing strategic oversight of an apartment portfolio consisting of approximately 16,000 units. In addition to his experience in residential development, Mr. Luce has overseen the entitlement, master planning, and development of a 700-acre business park in Southern California. Mr. Luce has twice assumed the interim President/CEO positions of community banks, successfully merging each of them into larger banks.
Previously, Mr. Luce was a Vice President of Wells Fargo Bank, where he worked in both the Real Estate Industries Group and the Commercial Banking Group.
Mr. Luce received his Bachelor of Science degree in Business Administration from the University of Southern California.
Mark V. Rael, Director of Acquisitions
Mark Rael joined Mission Pacific in 2009, bringing over twenty-nine years of experience in all aspects of the real estate valuation and acquisition process in Southern California. Before joining MPLC, Mr. Rael served for six years as a land acquisition manager for Centex Corporation in Inland Southern California. At Centex, Mr. Rael managed all aspects of the land acquisition process including deal sourcing, contract negotiations, financial underwriting, due diligence and closing. While at Centex, Mr. Rael closed or optioned over 5,500 residential lots.
Mr. Rael has also worked in acquisitions and development for Federal Realty Investment Trust, a publicly traded REIT and the Yarmouth Group, a pension fund advisor owned by Lend Lease. Mr. Rael began his career as a Certified General Real Estate Appraiser specializing in the valuation of income properties and residential subdivisions.
A graduate of California State University, Fullerton, with a Bachelor of Science degree in Business Administration-Finance, Mr. Rael earned his Master of Real Estate Development degree from the University of Southern California. Mr. Rael is also a licensed real estate broker in California.
Jason Keller, PE, Vice President of Land Development
Jason Keller joined Mission Pacific in 2010. Mr. Keller has more than twenty-six years of experience in civil engineering and project entitlement processing, final engineering, to asset disposition.
Prior to joining Mission Pacific, Mr. Keller provided consulting services that included engineering design and project entitlement services for builders and developers in Southern California. Prior to starting his own consulting business, Mr. Keller worked for Crouse/Beers and Associates with roles as a design civil engineer and project manager for commercial, industrial, and residential development projects.
Mr Keller is a graduate of California State Polytechnic University Pomona, where he received a Bachelor of Science in Civil Engineering. Mr. Keller is also a licensed professional engineer in the State of California.
Greg Fick, Director of Planning
Greg Fick joined Mission Pacific in January 2022. Mr. Fick has more than eighteen years of land use entitlement and
development project management experience.
Prior to joining Mission Pacific, Mr. Fick was the Vice President of Land Development at Tait & Associates an engineering and real estate consultancy firm. Mr. Fick had been at Tait since 2004 and entitled to numerous complex land development projects throughout Southern California. In addition, he was responsible for managing consulting engineers, interfacing with governing agencies, and securing permits for projects from conception through construction.
Mr. Fick is a graduate of Chapman University, where he recieved a Bachelor of Science in Business Administration